Data-driven success
Smarter marketing spend. Better product fit. Lower conversion costs.
Grow your life business through the power of data
Tier, target, retarget, and more with data packages that optimize workstreams for your marketers, agents, product teams, and data teams.
Explore our offerings
AudienceSync
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SegmentWise
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Leverage the power of data across your entire organization.
Tier, target, retarget, and more with data packages that optimize workstreams for your marketers, agents, product teams, and data teams.
Offerings
AudienceSync
SegmentWise
Capabilities
Cross-device identity mapping
Attribution
Real-time data events
Audience activation
Data pipelining
Funnel performance
Recommendation engine
Real-time logic
Logic configurator
Data vendor integrations
Monitoring & Reporting
Supports multiple products
Data enrichment
Lead scoring
Approval assessment
Propensity to buy
Lapse prediction
Continuous updates & tooling
Serving
Marketers
Data Teams
Product Teams
Agents
Marketers
Unlock vital insights
Leverage advanced analytics to help you guide the right customers to your funnel.
Identity stitching
Merge data points across sources to build a more complete picture of every customer’s journey.Attribution tracking
Optimize marketing spend through intelligent modeling and attribution.Real-time data events
Speed up your retargeting pipeline with robust and real-time event data.
Traffic ID
Bound Policies to Target
Spend vs. Attribution
Channel Performance
The journey from analytics to outcomes
Identification
The journey starts with stitching together disparate data sources to build an end-to-end view of customer life cycles, which allows for lead scoring and other unique and powerful insights.
Segmentation
Bestow’s Recommendation Engine can then turn even limited data inputs into actionable customer groupings and likely-fit product tiers.
Enrichment
Finally, sophisticated data modeling helps guide the right customers to the right products, reducing per-policy underwriting costs and increasing customer retention and lifetime value.
Launch a modern marketing tech stack in weeks.
The benefits of customer segmentation
Lead Scoring
Empower your agents with information to help them work smarter, not harder.
Product Recommendation
Use sophisticated modeling to route the right customers to the right products.
Lapse Prediction
Better customer-product fit means increased customer retention and lifetime value.
Data delivers business results.
In 2023, Bestow Data Solutions drove rapid results for one carrier by implementing smarter data systems and practices.
1 month Timeline
from diagnosis to results
35% of Cost reduction
per-application
56% of Policy placement rate
via recommendation engine
Ready to get results?
Reach out today and learn how quickly Bestow’s solutions can help you leverage the power of data to grow your life business.
